St. Albert's Winter Beautification Program

Grant Program for Businesses

You Could be Eligible for up to $2,500! 

 

The Power of Beautiful Places

Studies have shown that beautification – alone – can increase sales between 15% and 35%. Merchants should think of the sidewalks fronting their shops as extensions of their window displays, or as entry halls to their stores. Beautiful settings attract people. Adding flowers, trees and outdoor furnishings to a shopping district makes it more inviting, and encourages shoppers to stay longer.

20/20 Signage Equals $$$

Signs placed perpendicular to the building allow drivers and pedestrians to read them easily, even from a distance. Perpendicular signs are seen ten times more frequently than façade-mounted signs. If you are walking down a street, you don’t notice the face-mounted signs until you are right up to the store. If you are driving, you may not be able to see the signs at all. Blade signs should be decorative and should fit the architecture of your building and the ambiance of the city.

In efforts to increase the appeal of the downtown, the City of St. Albert is pleased to offer a grant funding program that will assist merchants to make improvements to their businesses. The program will be available to any for profit or non-profit commercial business in the Perron District or with a St. Albert Trail, McKenney Avenue or Bellerose Drive address. The monies can be used for 1) perpendicular signage 2) general beautification, i.e. flower pots, hanging baskets, outdoor seating and bike racks. The program will be grant based, with each merchant being able to apply for funding for 50% of the cost, up to a maximum of $2500.00. 

Please click here to download the program agreement, containing all the information about the program.

Please click here to download or print the 2011 Winter Beautification brochure.

The beautification program will be administered jointly between the Business & Tourism Development Department and the Planning & Engineering Department. Permits will be required for perpendicular signs, street furniture and bike racks through Planning and Engineering.

Any questions in regards to permits should be directed to Planning and Engineering at 780-459-1642.

Once the beautification is complete the funding applications, along with receipts should be sent to Business & Tourism Development, 71 St. Albert Trail, St. Albert AB  T8N 6L5.

Any questions on this program should be directed to Joan Barber, 780-459-1725 or jbarber@st-albert.net.